I believe that the world can be
You probably believe that, too.
And, we can do this together.
Tools for the Future:
These are the tools that will help us build better products and services, more successful organizations and relationships, more satisfying experiences of all kinds, and a better world, overall. Some are entirely new, others are evolutions of existing ones. All point the way to a more successful future.…………………………………………………………………..
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Miscellaneous Car Projects (school years)
1990 Corvette This was my first transportation project at school in 1984. 1997 Mustang This was my second transportation project at school. I no longer have photos of the clay model, only xerox copies. I did this project in 1985. Ambulance I think this was...
Miscellaneous Product Designs (school years)
These are some of my school projects, both at UC Berkeley and Art Center College of Design. Trojan Horse (1982) Aftermath Dishes (1983) Aluminum woven light (1984) BioAlarm (1985) The challenge of this school project was to design a new way to wake people up. I chose...
Make It So book (writing)
In 2012, Rosenfeld Media published this book from Chris Noessel and I. It was an idea I had many years ago (at least 1989) but one I never pursued until I ask Chris if he would like to join me on exploring the topic of "what interaction designers could learn from...
Design is the Problem book (writing and illustrations)
In 2008, Rosenfeld media published my book on sustainable design. It's available from their site as a PDF.
DriveNeutral (naming and decal designs)
In 2007, some colleagues from Presidio Graduate School started a company to offset carbon emissions of cars. They asked me for help and I named the company and designed the first decals. We did a luggage tag for offsetting air travel as well:
Making Meaning book (writing)
In 2006, New Riders published this book written by Steve Diller and me, with help from Darrel Rhea (they were both at Cheskin at the time). Steve and I had been working on this material for at least 2 years as it formed. It's been an important book for both of us and...
Design Research book chapter (writing)
In 2003, Brenda Laurel asked me to contribute a chapter to her foundational book on Design Research for MIT Press.
Nutrition Facts Labeling Enhancements (design)
I have been very interested in label. One exploration was a series of small additions to the standard Nutrition Facts label that could make it function better for consumers. These include: "Serving size" is bolded. Calorie percentages are shown visually at the top of...
Genetic Origin Labeling System (design)
This is a labeling system for consumer products that identifies which of the five major genetic origin types most appropriate for a particular product. In the future, it is likely that products will be tailored for people by their genetic type and they will need to be...
Brand Futures Scenarios white paper (writing)
I lead the initiative, with Davis Masten, within the AIGA Brand Design community to apply Scenario Planning techniques to the area of branding. In particular, we have published a Brand Futures White Paper (PDF) that summarizes our findings so far. This material is...