It was a busy two months in February and March with two different trips to Seattle and workshops and talks both times. In addition, I was in New York City with WebVisions also speaking and leading a brand, new workshop! I’ve posted everything to SlideShare for...
I wrote this several months ago and updated it but it should be relevant: http://www.huffingtonpost.com/jd-beltran/spending-monday-giving-tu_b_8722958.html Thanks to JD Beltran for getting it published!
In 1998, working with some of the most fun professionals ever (especially Steve Gundrum and Davis Masten), vivid was hired by Mattson to work with Kellogg’s on an online customer cereal store. This system allowed anyone to create custom cereal using hundreds of...
In July of 2012, I and my colleague, Susan Worthman, led a group of experts from all over the mobile phone industry through a series of exercises, over two days to imagine how mobile phones could be more sustainable. Our frame for sustainability included not only...
Believe it or not, this has been one of my more interesting projects with Herman Miller. The original instructions take over 12 pages of paper for all 4 products. They also weren’t the easiest to understand, either verablly or visually. 2001 Participants: Nathan...
I lead the initiative, with Davis Masten, within the AIGA Brand Design community to apply Scenario Planning techniques to the area of branding. In particular, we have published a Brand Futures White Paper (PDF) that summarizes our findings so far. This material is...
Recent Comments