The following is an excerpt from the book, A Whole New Strategy. Rick is a middle manager in his finance company. He’s in his late 40s and has two kids in elementary school. He’s worked his entire life, and he and his wife bring in a decent living. They’re comfortable...
Nathan/ You have so much experience teaching and practicing design research at a level that is still rare these days. What do you consider design research and where and why is it appropriate? Brenda/ You can break it down into qualitative and quantitative or look at...
Nathan/ I want to ask you about research in the context of strategy, because it’s absolutely critical, but the type of research is, in fact, probably more critical than whether you do research or not. Obviously, there’s no point in doing bad research but...
I had almost forgot about the fun time I had being interviewed by Lisa Kay Solomon at Singularity earlier this year but it’s finally hit the Net: http://singularityhub.com/2017/11/28/design-takes-tech-from-useful-to-irresistible-and-it-can-be-learned
I don’t post on Medium very often (or here, for that matter), but when I have something to say… https://medium.com/@nathanshedroff/its-the-relationship-stupid-a1863a70f6d6#.7mre9fq4u
Recent Comments