I was the creative director for this nutriceutical company. I wasresponsible for all of the print materials (posters, catalogs, forms, etc.) as well as the packaging, identity, and all aspects except for the design of their website. 2000-2004 This nutritional...
ISBN: 0-679-75603-5 Demystifying Multimedia was commissioned by Apple Computer to become the source for information about the process of creating multimedia products. We concentrated on describing the process and roles involved with any interactive experience and left...
CRUSH is a unique hybrid product for marketing professionals that combines the tools of productivity software with the rich narrative of a content “title,” as well as the learning process of a training program. This is a tool for marketers to explore the...
When News Corp. bought Delphi Internet Services, they asked us to build a prototype of what the service might look like. This was long before the Web and the state of the art was 1200 bps downloads over phone lines. The interface was built to organize the wealth of...
I started the MBA in Design Strategy in 2007 and one of the first things we did was launch an external website to inform people of the new degree. It included a lot of resources, with references to related degrees, and a Design Strategy Market Index. The site is still...
This was my thesis project from business school. It was something I had been thinking about for awhile but in 2006, I got the opportunity to focus on it as both a design solution and a business. The Reveal rating system creates a trusted, easy-to-use rating for...
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