Sustainable Mobile Phone Charrette

Sustainable Mobile Phone Charrette

In July of 2012, I and my colleague, Susan Worthman, led a group of experts from all over the mobile phone industry through a series of exercises, over two days to imagine how mobile phones could be more sustainable. Our frame for sustainability included not only...
Herman Miller Assembly Instructions

Herman Miller Assembly Instructions

Believe it or not, this has been one of my more interesting projects with Herman Miller. The original instructions take over 12 pages of paper for all 4 products. They also weren’t the easiest to understand, either verablly or visually. 2001 Participants: Nathan...
Brand Futures Scenarios white paper (writing)

Brand Futures Scenarios white paper (writing)

I lead the initiative, with Davis Masten, within the AIGA Brand Design community to apply Scenario Planning techniques to the area of branding. In particular, we have published a Brand Futures White Paper (PDF) that summarizes our findings so far. This material is...
Azure Wellness System (design, production, and strategy)

Azure Wellness System (design, production, and strategy)

I was the creative director for this nutriceutical company. I wasresponsible for all of the print materials (posters, catalogs, forms, etc.) as well as the packaging, identity, and all aspects except for the design of their website. 2000-2004 This nutritional...
Multimedia Demystified/Demystifying Multimedia (design, writing)

Multimedia Demystified/Demystifying Multimedia (design, writing)

ISBN: 0-679-75603-5 Demystifying Multimedia was commissioned by Apple Computer to become the source for information about the process of creating multimedia products. We concentrated on describing the process and roles involved with any interactive experience and left...
CRUSH application (creative direction and design)

CRUSH application (creative direction and design)

CRUSH is a unique hybrid product for marketing professionals that combines the tools of productivity software with the rich narrative of a content “title,” as well as the learning process of a training program. This is a tool for marketers to explore the...