This was my thesis project from business school. It was something I had been thinking about for awhile but in 2006, I got the opportunity to focus on it as both a design solution and a business.
The Reveal rating system creates a trusted, easy-to-use rating for consumers to reward companies with excellent social and environmental performance. Reveal partners with manufacturers, retailers, and NGOs to accurately provide a comprehensive, standardized, and customizable rating that helps people easily and confidently purchase products and services according to their social and environmental values.
The phone interface was designed for feature phones (before smart phones):