Should Corporations Go To Jail?

Should Corporations Go To Jail?

Whenever the subject of whether or not corporations are people comes-up in conversation, the most likely answer is “No! Are you kidding?” The conversation inevitably winds around to why corporations have rights that US citizens do not (they do, by the way) and if...
It’s Not Silicon Valley Anymore

It’s Not Silicon Valley Anymore

One of the things I’m most thankful to my parents for* is growing-up in Silicon Valley. To me, that means “a place where starting your own business wasn’t mythology, it was what the neighbors did.” When I started my first company with friends, back in 1989, in my last...
Design is the Solution

Design is the Solution

Design is the Solution (2019) By Nathan Shedroff 6″x9″ 304 pages, 4-color Design is the Solution is the update to my 2009 book on sustainable design, Design is the Problem, published by Rosenfeld Media. This update incorporates some new examples and several new...
Teaching Sustainability

Teaching Sustainability

Last week, I participated in a webcast for Sustainable Minds on using their tool for teaching and, non general, how we teach sustainability to our students. Creating Knowledge Workers for the Greener Product Marketplace, Part 12: Creative innovation educators...
Sustainable Mobile Phone Charrette

Sustainable Mobile Phone Charrette

In July of 2012, I and my colleague, Susan Worthman, led a group of experts from all over the mobile phone industry through a series of exercises, over two days to imagine how mobile phones could be more sustainable. Our frame for sustainability included not only...
Consumerism is a Fail

Consumerism is a Fail

The image quality on this is terrible because it’s so dark but this was a talk I gave at SCAD in Savannah at their fantastic Design Ethos conference in 2012. The topic was about how Consumerism has been a fail for the US economy and both designers’...